๐๐ฒ๐ฎ๐ฑ๐ถ๐ป๐ด ๐ช๐ต๐ฒ๐ป ๐ฌ๐ผ๐'๐ฟ๐ฒ ๐ฆ๐๐๐ฐ๐ธ ๐ถ๐ป ๐๐ต๐ฒ โ๐จ๐ป๐ฑ๐ฒ๐ฐ๐ถ๐ฑ๐ฒ๐ฑ ๐ฃ๐ต๐ฎ๐๐ฒโ
One of the toughest parts of leading a company? Itโs when youโre caught in that weird in-between spot โ not quite sure which way to go. Youโre torn between chasing big growth and holding tight to what youโve already built.
Itโs a messy place.
Numbers pull one way, people pull another, owners want different things, and the market doesnโt make it any easier.
On one side, you have this big goal: crank up revenue fast. On the other, youโre navigating a market thatโs slow to reward hustle โ plus, your stakeholders sometimes have their own money issues to worry about.
So hereโs the tension:
๐๐ผ ๐๐ผ๐ ๐๐น๐ฎ๐บ ๐๐ต๐ฒ ๐ด๐ฎ๐, ๐ผ๐ฟ ๐ฝ๐๐บ๐ฝ ๐๐ต๐ฒ ๐ฏ๐ฟ๐ฎ๐ธ๐ฒ๐?
๐๐ผ ๐๐ผ๐ ๐๐ต๐ฟ๐ผ๐ ๐ฐ๐ฎ๐๐ต ๐ฎ๐ ๐ด๐ฟ๐ผ๐๐๐ต, ๐ผ๐ฟ ๐ต๐๐ป๐ธ๐ฒ๐ฟ ๐ฑ๐ผ๐๐ป ๐ฎ๐ป๐ฑ ๐๐ถ๐ด๐ต๐๐ฒ๐ป ๐๐ต๐ถ๐ป๐ด๐ ๐๐ฝ?
๐๐ผ ๐๐ผ๐ ๐ฐ๐ต๐ฎ๐๐ฒ ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ ๐ฎ๐ ๐ฎ๐น๐น ๐ฐ๐ผ๐๐๐, ๐ผ๐ฟ ๐ฎ๐ฐ๐ฐ๐ฒ๐ฝ๐ ๐ฎ ๐๐น๐ผ๐๐ฑ๐ผ๐๐ป ๐๐ผ ๐ฏ๐๐ถ๐น๐ฑ ๐ฎ ๐๐๐ฟ๐ผ๐ป๐ด๐ฒ๐ฟ ๐ฏ๐ฎ๐๐ฒ?
What Iโve realized is this phase isnโt just confusion. It's like clarity is sitting on a fence, waiting for you to push it one way or the other.
Both choices need guts:
๐น Growth takes guts, belief, risk appetite, and resources.
๐น Consolidation demands grit, patience, and the ability to swallow less-than-perfect numbers without freaking out.
You canโt sugarcoat it and try to do both at once. Thatโs exactly where morale tanks, priorities get fuzzy, and your team starts guessing what you actually want.
So what does leading here really mean?
๐น Facing the cold, hard numbers without getting emotional.
๐น Knowing what your team and org can handle without burning out.
๐น Getting everyone โ owners, leaders, crew โ on the same page about how much risk theyโre cool with.
๐น Being straight up in your communication because people pick up on doubt long before you say it out loud.
At the end of the day, the big question is this:
๐ช๐ต๐ฎ๐ ๐ธ๐ถ๐ป๐ฑ ๐ผ๐ณ ๐ฐ๐ผ๐บ๐ฝ๐ฎ๐ป๐ ๐ฑ๐ผ ๐๐ฒ ๐๐ฎ๐ป๐ ๐๐ผ ๐ฏ๐ฒ ๐ถ๐ป ๐ฎ ๐ฐ๐ผ๐๐ฝ๐น๐ฒ ๐ผ๐ณ ๐๐ฒ๐ฎ๐ฟ๐? ๐๐ป๐ฑ ๐๐ต๐ฎ๐ ๐ฎ๐ฟ๐ฒ ๐๐ฒ ๐๐ถ๐น๐น๐ถ๐ป๐ด ๐๐ผ ๐ด๐ถ๐๐ฒ ๐๐ฝ ๐๐ผ ๐ด๐ฒ๐ ๐๐ต๐ฒ๐ฟ๐ฒ?
Iโve come to see this โundecided phaseโ as part of leadership you canโt skip. It forces you to call out assumptions. It drags tough talks into the light. And it clears the fog on what actually matters.
But I want to hear from you:
๐ ๐๐ผ๐ ๐ฑ๐ผ ๐๐ผ๐ ๐ต๐ฎ๐ป๐ฑ๐น๐ฒ ๐๐ต๐ถ๐ ๐ฝ๐ต๐ฎ๐๐ฒ ๐ถ๐ป ๐๐ผ๐๐ฟ ๐น๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ ๐ผ๐ฟ ๐ฐ๐ผ๐บ๐ฝ๐ฎ๐ป๐?
๐ ๐๐ฟ๐ฒ ๐๐ผ๐ ๐๐ต๐ฒ ๐๐๐ฝ๐ฒ ๐๐ผ ๐ฝ๐๐๐ต ๐ต๐ฎ๐ฟ๐ฑ ๐ณ๐ผ๐ฟ ๐ด๐ฟ๐ผ๐๐๐ต, ๐ผ๐ฟ ๐ฑ๐ผ ๐๐ผ๐ ๐ณ๐ถ๐ฟ๐๐ ๐ฏ๐๐ถ๐น๐ฑ ๐๐ต๐ฒ ๐ณ๐ผ๐๐ป๐ฑ๐ฎ๐๐ถ๐ผ๐ป?
๐ ๐ช๐ต๐ฎ๐โ๐ ๐๐ผ๐ฟ๐ธ๐ฒ๐ฑ, ๐ฎ๐ป๐ฑ ๐๐ต๐ฎ๐โ๐ ๐ฐ๐ฟ๐ฎ๐๐ต๐ฒ๐ฑ ๐ฎ๐ป๐ฑ ๐ฏ๐๐ฟ๐ป๐ฒ๐ฑ?
Seriously, Iโd love to know how you deal with this tricky balancing act.
#๐๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ #๐๐๐๐ถ๐ป๐ฒ๐๐๐ฆ๐๐ฟ๐ฎ๐๐ฒ๐ด๐ #๐๐
๐ฒ๐ฐ๐๐๐ถ๐๐ฒ๐๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ #๐๐๐๐ถ๐ป๐ฒ๐๐๐๐ฟ๐ผ๐๐๐ต
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November 24, 2025